Glasgow-based communications agency Perceptive Communicators, has announced a new senior appointment amid a slew of new business wins.
To enable further strategic growth, Hayley Crockett has joined the team as account director. With more than nine years of agency experience, following roles with BIG Partnership and Tigerbond delivering tactical integrated communications campaigns, Hayley brings a wealth of knowledge and practical skills to the position.
Hayley is also a member of CIPR Scotland, and current Vice Chair of its Future Leaders Forum, where she delivers student engagement initiatives and supports event management for young practitioner training and networking opportunities.
Specialising in science, technology and built environment, Perceptive has secured a number of new contracts, including national campaigns with Innovate UK, paid digital support for Carmichael Homes and employee research survey with Scotland’s largest vaccine producer, Valneva.
Speaking on her appointment, Hayley said: “Perceptive has built unrivalled expertise in key industry sectors, delivering outstanding results for clients and attracting compelling new projects.
“Joining the team amidst this period of growth offers amazing opportunities and I look forward to working alongside Julie and the team on what is set to be a record year for the agency.”
Julie Moulsdale, managing director at Perceptive Communicators, said: “We’ve enjoyed a really successful 2024 so far, from high-profile award wins to exciting new client projects across our specialist sectors.
“It’s great to welcome Hayley to our close-knit team in Glasgow as we strive to develop our network and continue to make a positive impact in achieving our client’s goals.”
The award-winning agency was named within the Top 50 Inspiring Workplaces 2024 and won Supporting Organisation of the Year at Homes for Scotland 2024, recognising its results driven approach for clients and creation of a people first culture within the organisation.
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Perceptive is also shortlisted for Property Marketing Team of the Year at The Herald Property Awards and its managing director is shortlisted in the Business Women Scotland Top 100 Awards.
For more information visit perceptivecommunicators.co.uk.



