Pursuit Marketing director joins UK tech sector A-List

A director at Glasgow-based Pursuit Marketing is the only Scot to make it into the top 50 of an annual guide to the most influential figures in the UK’s tech sector.

Lorraine Gray, group operations director of the award-winning lead generation agency, has been featured in the CRN A-List 2019. She is the only Scottish-based tech leader to make it in the top 50 of the list, which features 139 movers and shakers from the sector across the UK.

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The 38-year-old features alongside senior executives from global tech giants including Microsoft, Lenovo and Symantec. She was also a finalist in the Woman of the Year category at the inaugural Women in Channel (WiC) Awards, held in October 2018 and is a finalist in the Business Woman of the Year Category at the National Business Women’s Awards which is due to be held at Wembley Stadium in December.

Lorraine Gray said: “It is an honour to be featured in the latest CRN A-List. Being included is a great boost alone but ranking in the top 50 is an incredible endorsement of Pursuit, our staff, our services and the strong results we achieve for our clients.”

Gray has been instrumental to the development of Pursuit Marketing’s market-leading employee health and wellbeing initiatives, which are designed to attract and retain the country’s top talent. Among the benefits it offers to employees are four-day weeks for full time pay, daily fitness classes and term-time only employment to parents who require leave during the school holidays. Since Pursuit introduced its four-day working week productivity has soared by almost 30%.

The company’s unique approach to securing and developing staff has helped it to become one of the tech sector’s most sought after demand generation agencies. The business, which has expanded rapidly since it was founded in 2011, is on track to open new offices in the US and Spain to service its growing international client roster.

Patrick Byrne, CEO at Pursuit Marketing, said: “This is an incredibly exciting time for our business and it means a great deal to us that Lorraine has been acknowledged in this way.

“We are fiercely proud of our Glasgow roots, but as our outlook and ambition become increasingly international it is extremely rewarding to be ranked alongside some of the world’s biggest tech businesses.”

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