Sharon and Russell

In its 25th year KWC Global Achieves Triple-Digit Growth as Demand for Business Development Training Soars

KWC Global, the internationally recognised training and facilitation company which is this year celebrating its 25th anniversary, has announced record-breaking growth,

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KWC Global, the internationally recognised training and facilitation company which is this year celebrating its 25th anniversary, has announced record-breaking growth, with turnover rising from £1.01m in 2021 to £2.07m in 2024 – a 106% increase over four years.

Founded in Glasgow in 2000 as Kissing With Confidence, KWC Global has evolved into a global leader in business development, communication, and pitching skills. The company delivers transformational training programmes to blue chip organisations across the world, underpinned by the belief that “Every Professional is a Salesperson.”

Operating in the elite top 10% of global training providers, KWC Global has a proven track record of delivering tangible business results, achieving a return on investment of up to 43 times for its clients.

Now a 15-strong team, with a growing pool of 15 associates, KWC Global credits its growth to the dedication, talent, and expertise of its people.


Co-founders Russell Wardrop and Sharon McLellan said: “We teach business development because we live it – triple-digit growth over 4 years. That success is only possible because of the exceptional work our team delivers day in, day out for our clients.”

In 2020, when in-person training came to a halt, KWC Global re-engineered its programmes for virtual delivery, enabling it to train teams anytime, anywhere. The rebrand from Kissing With Confidence to KWC Global reflected its expanding international presence – a strategic move that has accelerated growth and strengthened client relationships worldwide.

Celebrating its 25th anniversary, the company is marking the milestone with a series of free, monthly, online masterclasses. Already attracting well over a thousand registrations in 2025, these high-impact sessions tackle the most pressing challenges in pitching, presenting, and business development.

“Confidence has always been at the heart of what we do,” said Russell. “Whether we’re working with a global law firm or a Big Four, our mission is the same – to activate business growth through results-driven training… and create rainmakers. Our team’s commitment and creativity make that possible.”

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