DYNAMIC Earth, the UK’s leading earth science engagement charity has underlined ambitious plans to redefine its programme of innovative science engagement in Edinburgh and throughout Scotland, with the appointment of Zoe Mobey into the newly created post of Director of Fundraising & Marketing.
Her appointment comes as Dynamic Earth, that currently attracts over 250,000 visitors a year to its striking stratosphere (tented dome) on the edge of Edinburgh’s historic Old Town, prepares to launch its new ten-year strategy in May.
Zoe is currently Head of Funding and Evaluation at Edinburgh Leisure, where for the past 7 years she has led a significant growth in income. She brings over 20 years of fundraising and marketing experience to her new role, including 12 years in leadership positions. She has a strong track record of raising funds for leading disability charities, including MS Society and previously has worked for Childline Scotland, Macmillan Cancer Support and The Royal Zoological Society of Scotland.
Commenting on the appointment, Mark Bishop, CEO of Dynamic Earth said: “We had a very strong field of candidates apply for this key role and we are delighted to have secured Zoe. With her extensive fundraising experience, Zoe will lead an ambitious plan to grow our grants and donations as we go forward.
“Making sure every child and student in Scotland can understand how the Universe was formed, and the wonders of the world, matters more than ever, since it is going to take a lot of science to address the planetary crises that is already impacting every human on earth. As well as driving up donations, Zoe will lead our marketing activity. This will include our exciting plans to relaunch the charity and to redefine our storytelling both in Edinburgh and in our outreach work throughout Scotland”.
Commenting on her appointment, Zoe said: “Building understanding and empathy for the history of the Universe and what needs to be done in the next decade and beyond is critical. Dynamic Earth already engages with over 250,000 people a year across Scotland. I’m looking forward to raising the funds to enable the UK’s leading earth science engagement charity to go to the next level and reach even more people”.
Zoe will join Dynamic Earth on 27th March.